Sourcing

Sourcing can contribute to an organization’s development in many ways. Besides assisting with talent identification, sourcing involves candidate research across online platforms, social media, and other professional networks, to discover candidates whose capabilities align well with the company culture and goals. This method also targets passive candidates thus evoking the cultivation of a teeming talent pool. While sourcing, organizations reach out to potential candidates through engaging communication, which tremendously helps in cherishing employer brand and candidate loyalty. By tracking sourcing data, recruiters can make improvements to their sourcing strategies and thus keep recruitment efficiency intact.